Jennifer Lawrence Film Shot on Long Island Gets Creative with Billboard Ad Campaign

jennifer lawrence
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Jennifer Lawrence Film Shot on Long Island Gets Creative with Billboard Ad Campaign

An advertisement campaign for Jennifer Lawrence’s new film No Hard Feelings, which was shot on Long Island and premieres this summer, has perplexed the public with its billboard ads in cities across the country.

“NEED A CAR? ‘DATE’ OUR SON,” the ad says, raising questions about whether this could be a real plea for a date or not. Photos of different versions of the billboard in cities such as New York and Boston have gone viral on social media platforms such as Facebook and Reddit.

The ad also reads:

“He’s very smart but socially very shy.

‘Date’ him and bring him out of his shell before he leaves for college.

In exchange we’ll give you a 2004 Buick Regal.

Clean, rust-free, 40k miles”

At the bottom, there is a link, dateourson.com, which leads to the website for the film No Hard Feelings starring Lawrence: nohardfeelingsmovie.com.

As it turns out, the movie’s synopsis describes “helicopter parents” who hire Lawrence to “date” their 19-year-old son before he goes to college.

Lawrence filmed No Hard Feelings at several locations in Nassau County, although the film is reportedly based in Montauk. In fall of 2022, the Hollywood star was seen at Hempstead Town Park Point Lookout and North Shore Animal League America in Port Washington, reports say, and was also set to film in Lawrence and Uniondale.

Lawrence is best known for her breakout role as Katniss Everdeen in The Hunger Games movies. The 32-year-old has since starred in several films such as Joy, Silver Linings Playbook, American Hustle, and Don’t Look Up – just to name a few.

A Woodmere native, Andrew Barth Feldman, costars in No Hard Feelings with Lawrence. The film’s cast also includes Matthew Broderick, Hasan Minhaj, Laura Benanti, Natalie Morales, Scott MacArthur, Kyle Mooney, and Ebon Moss-Bachrach.

The film was written by John Phillips and Gene Stupnitsky, and Stupnitsky is the director. Its release date is set for June 16.