Artist and founder Sarah Goone has always believed in the power of visual art to transform how people connect, communicate, and remember. That belief is the driving force behind Radiant Eye Studio, her creative company known for murals, live visual notetaking, interactive art activations, and experiences that bring color, clarity, and magic to brands and communities.
A lifelong artist and observer, Goone sees ideas not only as words but as shapes, colors, and symbols waiting to be unlocked. “Visual art can turn ordinary moments into impactful and memorable touch points,” she says. With Radiant Eye Studio, she set out to harness that ability, amplifying ideas, sparking wonder, and helping organizations make lasting impressions.
Even the name Radiant Eye reflects her process. For Goone, it symbolizes taking in ideas, filtering them through a unique creative lens, and radiating them back as bold, shareable visuals. “The Radiant Eye receives and reflects, perceives and projects,” she explains. “It brings forward what’s unseen.”
Finding Her Path Through Paint and Alignment
While Goone had always imagined running a creative business, stepping out on her own required both courage and faith. The turning point came after she painted her first mural. As inquiries began coming in steadily, she recognized it as a sign that she had found her path.
“Every time I see how visual notes help people understand and remember ideas, I feel this sense of alignment,” she says. The blend of drawing, painting, learning, traveling, and connecting with people makes the work feel like something she was built for.
A Visual Language Rooted in Color and Observation
Goone’s style is instantly recognizable—vibrant, layered, and full of movement. Her bold use of color is something she traces back to childhood, growing up surrounded by vivid artwork and mid-century design. “I think it helped shape the intuitive sense of color I use today,” she notes.
Her palettes often merge brand guidelines, color theory, and instinct. Imagery is inspired by nature, dreams, and the meditative patterns she fills her sketchbooks with. She also draws heavily from everyday life—fonts, shapes, shadows, unexpected textures. “Those observations find their way into everything I create.”
Turning Vision Into Visuals
Every project starts with a conversation. Goone asks clients about intention: What should people remember? What feeling should the work evoke? From there, she translates themes and messages into visuals that feel both authentic and alive.
In live visual note-taking, that translation happens on the spot as she distills key messages into illustrated summaries. With murals or large-scale activations, she has more space for detail, nuance, and storytelling, building visuals that become part of a space rather than simply added to it.
Her clients, she says, all share one priority: “They want to leave an impression.” Whether it’s a mural that becomes a local landmark or a trade-show activation that captures attention in a crowded hall, they value creativity that carries purpose and impact.
Creating Connection Through Participation
Goone often incorporates audience or community participation into her projects, and she lights up when describing that experience. “People crave connection and creativity, especially in a screen-heavy world,” she explains. Inviting them to contribute through painting, drawing, writing, or collaborative installation transforms a project into a shared moment.
“It pulls people out of autopilot,” she says. “Those moments add a layer of magic and meaning that goes far beyond the final artwork.”
Her favorite projects combine multiple elements; murals, visual notes, workshops, and activations allowing her to create a fully immersive creative experience.
What She Hopes People Feel
When someone encounters Radiant Eye Studio’s work, Goone hopes they feel “excited, curious, and a little enchanted.” She wants her visuals to spark possibility and invite people to pause, engage, and imagine.
For clients, the investment extends well beyond aesthetics. Murals become long-term branding assets, often evolving into recognizable landmarks. Visual notes help teams retain information and extend the life of conferences or trainings. Art activations turn events and booths into vibrant, shareable moments that attract attention and encourage interaction.
“My goal,” she says, “is always to turn spaces and experiences into something unforgettable, meaningful, and strategically valuable.”
And with Radiant Eye Studio, she continues to do exactly that, one radiant idea at a time.
