Elevation Burger, hailed by many as the East Coast’s response to the popular California-based In-N-Out Burger chain, opened its first franchised location on Long Island in Plainview this week.

Elevation serves up specialty organic, grass-fed beef burgers, vegetarian and vegan burgers, non-beef items and shakes in a causal counter-service space. Customization is at the forefront of this dynamic chain, where patrons can create their own burger with different types of toppings or order a specialty burger, such as the fiery sunrise burger with hot relish, jalapenos, caramelized onions and an egg.

Beyond burgers, they also serve up quality crispy or grilled chicken sandwiches in various ways for those who do not prefer beef. Their shakes, which can be made with mix-ins such as key lime pie and Oreos, is another highlight.

Elevation’s mantra is that they strive to serve authentic, organic and sustainable food that is locally sourced. This philosophy is not only healthy, but it tastes good too. The quality shines through in menu items such as fries that are fried in olive oil rather than vegetable or peanut oil.

Their patties are also 100-percent halal as well. The factor that sets this burger joint apart from their competition is that they are proving to the rest of the fast food industry that sustainability is feasible.

Elevation first began as an idea in 2002 when founder Hans Hess wanted to create the burger he so longed for after moving out of California in 1999. After three years of research and development, Hess and his wife, April, opened their first restaurant in Arlington, Va. in ‘05. Fast forward to this year, Elevation Burger now has 32 locations open in the US from Texas to Maine and 21 locations in the Middle East.

Elevation Burger is open from 11 a.m. to 9 p.m. daily except Friday, when they are open until 10 p.m. They are located at 437 S Oyster Bay Rd. in Plainview. For more information, visit elevationburger.com

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